Welcome to the Vancouver Web Design Studio of Jordan Klassen
AuthorJordan Klassen is a web designer for J. Klassen Inc., a Vancouver BC Web Design and Development company. He has been designing and developing websites for over 10 years, working on 250+ websites. He has his BBA from the University of Toronto. Related ServicesIf you need help producing or editing the content for your website contact us and we will recommend and work with an appropriate copy writer. |
Writing Content for the WebWriting content for the web involves copy editing for internet users who scan (mostly headlines and the left side of the page) rather than reading in detail.
The following articles (15 minutes of total reading) will help you write or edit your content for web use. They are written by Jakob Nielsen, the foremost expert on online user behavior and usability. How Users Read on the WebEspecially read the first 4 paragraphs, about 250 words or 1 minute of reading. Be Succinct! (Writing for the Web)Goes into a bit more detail on how to write short, scannable, structured content. About 600 words or 3 minutes of reading. Microcontent: How to Write Headlines, Page Titles, and Subject LinesThe most important article. About 700 words for 4 minutes of reading, plus examples. Writing Inverted Pyramids in CyberspaceHow to structure and order the ideas in your content. About 600 words or 3 minutes of reading. Further reading:Here is a summary of all of Jakob Neilson's writing and resources on writing for the web: |
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